Moxie: pronounced “mok’se” The ability to face fear with spirit and courage.
Founded in 2006, Moxie Trades began with the goal of providing home renovation services primarily by teams of women. Fate intervened as the brand grew and it direction changed to suit the needs of the market. Through sheer grit and determination, Moxie Trades has evolved into the most recognized brand of safety footwear for women in Canada.
We strive to deliver the best product with the best customer service for women who work in the trades. Our products – ranging from work boots to protective eyewear can be found in retailers across North America.
For more information on our brand – please click here.
At Moxie Trades, we aim to deliver the best product, best marketing and best customer service. Not 33/33/33 but 100/100/100. We ONLY focus on women. Our business is not about the work boots, it’s about the women who wear the.
Marissa is the Pink Work Boot Lady. In business, she is known as a woman with moxie. Marissa’s famous headline reads “I am a Mom, I am a Wife, I am Brilliant, I am Strong, I can Build S#!T!” Her mantra is “Dream Big, Think the Impossible, Love Passionately and Give Generously.”